Activities
retail
Our challenge: to democratize fashion in Morocco by transforming the retail landscape and by offering Moroccans the choice of quality and service







BERSHKA
Ideally designed, Bershka stores offer different spaces adapted to the different styles, whether it be men’s, women’s, or BSK lines dedicated to to a younger crowd. The Bershka brand that is reputed for its hip collections is present in Morocco with 2 stores in Casablanca, on the Massira El Khadra Boulevard and in the Morocco Mall.
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GAP
Gap's clothing and accessories offering is simple and classic and allows each individual to express their own style.The brand is an icon in the prêt-à-porter world, offering its customers a modern interpretation of the cool and sexy American apparel style that adapts to every occasion. Gap Morocco is present in the Morocco Mall in Casablanca, and offers the Gap, GapKids, BabyGap and GapBody lines. Address: Morocco Mall: 1, Bd de l’Océan, Ain Diab Casablanca, 20 180 Tel : 05 22 79 22 30
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MASSIMO DUTTI
Targeting men, women and children, the brand is characterized by its choice of noble materials and its elegant style that is both practical and urban. Massimo Dutti offers a chic and varied collection of casual and evening outfits that are both simple and comfortable. The 1st Massimo Dutti store in Africa opened its doors in Casablanca on the Al Massira Al Khadra boulevard, followed a few years later by a second store on the second floor of the Morocco Mall.
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Oysho
Specialized in lingerie and women's underwear, the brand offers a wide selection of products made out of quality fabrics and materials for affordable prices.Corsetry, lingerie, home wear (vests, sweaters, pants), accessories (toiletry bags, socks, necklaces), shoes, etc... Oysho offers 5 different product lines.The brand is present in Rabat, Morocco on the Fal Ould Meir boulevard, as well as in Casablanca in the Maarif district and in the Morocco Mall.
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Pull & Bear
Offering a wide selection of clothing, shoes and accessories with a casual style as well as a cosmetics line, the brand attracts many teens. Beyond a simple point of sale, the "in" brand invites visitors to delve into an original world blending compositions and recycled elements. The brand is present in Morocco with two stores in Casablanca, including one in the Morocco Mall.
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UTERQUE
An icon of sophisticated women’s fashion, the ultra-diversified brand offers refined fashion accessories made out of fabric and leather: handbags, shoes, leather goods, costume jewelry, as well as scarves, eyewear, umbrellas and hats matching elegant prêt-à-porter collections with an incomparable style. Uterqüe is located in the Morocco Mall in Casablanca.
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Zara
A real blend of modernity, elegance and classic style, the brand proposes a casual and sophisticated style for a laid back or dressy look. Present in Morocco through 4 stores including 2 stores in Casablanca – on the Al Massira boulevard and in the Morocco Mall, one in Marrakech and one in Agadir, the brand has a great following among its ever-growing client base since its opening in 2004.
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Zara Home
Specialized in interior decor, every season the brand proposes the latest decoration trends developed by a group of international designers. Present in Morocco through 3 stores, 2 in Casablanca, one on the Al Massira boulevard and the other in the Morocco Mall- and one in Marrakech, Zara Home continues to astonish by its originality and the diversity of its products.
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Maisons du Monde
Maisons Du Monde is a distribution brand specialized in home decor and equipment (furniture and objects from the whole world): tableware, textiles, lighting, candles... The offering includes small decorative items, such as home textiles, crockery and kitchen utensils, mirrors and frames, as well as large decorative items and furniture, such as large mirrors and lamps, tables, chairs, armchairs and couches, closets, shelves, and garden furniture. This brand stands out by its product diversity, offering a variety of universes, from the classic atmosphere to the exotic atmosphere, as well as a contemporary style and vintage decor. Maisons du Monde is one of the only brands to have its own design office. Throughout the year, the team of designers creates collections of exclusive furniture and decorative items. Thanks to them and to handicraft techniques which make every piece unique, the furniture of Maisons du Monde is special and has its own history. Several new trends are presented each year: indoor, outdoor and junior, with 1,000 decorative novelties per year.
access to the siteLUXURY
Guarantee our prestigious clientele the most beautiful brands, exceptional products and services, presented in the most exquisite environments.















Fendi
From the famous baguette bag to the Peekaboo, or the SPY and the Selleria leather goods line, the brand's pieces are true fashion phenomena, some pieces being cult products. At the Morocco Mall in Casablanca, the Fendi boutique is adorned with precious materials from Italy perfectly conveying the brand’s spirit.
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Gucci
A true Italian reference in the accessories world, Gucci perfectly combines elegance and tradition to design products that are created in a unique and artisanal way. It is in the Morocco Mall that the brand chose to establish itself with a store covering upwards of 420m². A space offering collections for men and women where the latest prêt-à-porter, shoes, leather goods and accessories lines are introduced.
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Ralph Lauren
Polo Ralph Lauren is renowned for its unique style and quality products. The brand shows a refined positioning in its Men's and Women's clothing and accessories lines while inviting its clients to discover its world and take part in its dream. The lines proposed in the Morocco Mall store in Casablanca are: "Polo Ralph Lauren", "Ralph Lauren Collection", and "Black Label »
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La Martina
La Martina is an international brand reputed for being the icon of Argentinian polo, the best in the world. Every product is designed, manufactured, and tested in accordance to high quality standards. With excellence as the guiding principle, the 'La Martina' products combine passion and the quest for perfection. The La Martina store is located in the Morocco Mall in Casablanca.
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M.A.C
A pioneer in terms of professional cosmetics and renowned worldwide for its backstage trends, M•A•C combines the art of make-up, innovative colors, and professional formulas. M•A•C's reputation has continued to grow thanks to the word of mouth of make-up artists, models, photographers and journalists from around the world, and is currently present in Morocco with 3 stores located in the Morocco Mall in Casablanca, Marrakech and Agadir.
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Emporio Armani
Emporio Armani is the pioneering line launched by Giorgio Armani in 1981, specifically aimed at a younger audience. The iconic logo, a stylised eagle, continues to act as a symbol of belonging and shared values, a meeting point encouraging freedom of expression. The brand affirms its original identity: a vehicle through which to offer a wide choice of clothes and accessories for every purpose and occasion, ranging from sportswear and formal attire to more elegant designs, addressing a variety of different consumer targets – even the little ones – with a far-reaching message.
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Just Cavalli
Just Cavalli is a line created by Roberto Cavalli in 1998 that comprises prêt- à-porter for men and women, accessories, eyewear, watches, perfumes, undergarments and bathing suits. In July 2002, the inauguration of the first store in the Piazza di Spagna in Rome marked the beginning of the development of the network in prestigious cities including Venice, Saint-Tropez, Marbella, Las Vegas, Los Angeles, Dubai, Hong-Kong, Shanghai and, more recently, New York, on 5 th Avenue and Verona. In February 2007, the brand opened a Just Cavalli flagship in Paris, in Rue du Faubourg Saint Honoré. Over the years, Just Cavalli enhanced its visibility by seeking out its customers in the heart of the cities they live in, around the globe, and by accelerating its international development.
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Armani Exchange
Le Lorem Ipsum est simplement du faux texte employé dans la composition et la mise en page avant impression. Le Lorem Ipsum est le faux texte standard de l'imprimerie depuis les années 1500, quand un peintre anonyme assembla ensemble des morceaux de texte pour réaliser un livre spécimen de polices de texte.
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Amazzin
Amazzin, première enseigne multi-marques du groupe Aksal a ouvert ses portes à Rabat et à Agadir. Avec l’inauguration de sa boutique « Amazzin », le Groupe Aksal franchit une étape supplémentaire dans l’extension géographique de ses marques et sa stratégie de proximité avec ses clients.Avec un positionnement autour de marques premium accessibles, « Amazzin » rend désormais accessible dans la capitale un large éventail de marques Premium « Armani Exchange, Emporio Armani, Just Cavalli, La Martina et Polo Ralph Lauren » avec une offre allant du prêt à porter, chaussures et accessoires sont ainsi disponibles pour les femmes et pour les hommes.
access to the siteBeauty Smart Store
Unique and 100% Moroccan, YAN & ONE is the first beauty smartstore to open in Morocco. « Excellence and quality must be accessible to all women and men, and price must not be a barrier ». Says SalwaIdrissiAkhannouch







Yan&One
Unique and 100% Moroccan, YAN & ONE is the first beauty smartstore to open in Morocco. "Excellence and quality must be accessible to all women and men, and price must not be a barrier. Says SalwaIdrissiAkhannouch, recalling that accessibility is one of the brand's priorities. "YAN & ONE is not a niche brand, but rather a brand for all, generous," she added.
access to the siteDepartment stores
Faithful
to its pioneering role, AKSAL undertook to offer Moroccans the department store
experience.
AKSAL Department Stores offer the promise of a
unique store experience and a very wide range of quality, trend-setting
products.








Fnac
Computer equipment, photo, telephone, TV, video, Hi-Fi, books, records, DVD, video games... the Fnac store is a unique location where all forms of technology and culture intersect. The Fnac Casablanca store offers a broad range of technology and cultural products to meet everyone’s needs, at prices that are specifically suited to the Moroccan market, be they entry-level or premium products. Present in the Morocco Mall, the Fnac store is also one of the rare Fnac stores in the world which offers a full, broad range of stationery, games and toys, as well as design items for the home. Address: Morocco Mall: 1, Bd de l’Océan, Ain Diab Casablanca, 20 180 Tel: 05 22 79 23 10
access to the siteAKSAL malls
In 2009, Aksal created the AKSAL Malls division, with the aim to develop the malls landscape in Morocco. The first project was the Morocco Mall, one of Casablanca\'s most iconic projects, which heralded big destination Malls in Morocco, positioning AKSAL at the forefront of the sector.









Morocco Mall
Discover the first "Retailtainment" Mall in Africa and the Region. Enjoy the best of shopping and entertainment in an incredible location which showcases modern Morocco, symbolizing its diversity, openness and generosity. A choice destination both for nationals as well as tourists and visitors passing through, the Morocco Mall offers a full range of services: fashion, beauty, luxury, culture, technology, health, decoration, food, equipment, crafts, services, leisure, relacxation, restaurants... Covering 10 hectares with 70,000 m2 of commercial space spread across 3 levels and 350 retail areas, the Morocco Mall gathers more than 600 brands from various universes.
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